Design Sprint

Partner with Econic to add our experienced, talented, and results-oriented team to your innovation arsenal

At Econic, we help our clients take early-stage ideas to actionable product concepts that can be tested with customers to drive decision-making and set teams up for success. One of our favorite methods is the Google Design Sprint. A design sprint is a five-day process for answering critical business questions by pulling together the right team, putting the customer first, and prototyping ideas to get immediate feedback.

We bring experienced facilitators, designers, and project management experts to ensure you get the most out of your design sprint and set your team up for ongoing success.

How We Help

Planning & Organizing

Running a design sprint is intense. It’s critical you have the right team, business challenge, materials, cadence, food and physical space. Our consultants help organize all of these details to ensure your team makes the most progress possible (and that we don’t wear you out in the process!).

Design Sprint Facilitation

Design sprints are jam-packed with a bias towards action and a drive toward rapid decision-making. Each day there are critical deadlines and tasks that need to be accomplished and decisions that need to be made. Our facilitators make sure the design sprint is running smoothly and the team is on track to gain valuable insights in just five days.

Prototyping

In addition to facilitators, Econic also brings highly skilled UI/UX prototypers to bring your concept to life during sprint week and test it with customers using research best practices.

Post Design Sprint

After the design sprint is complete, the work isn’t over. Our team of prototypers, UXers and coaches work hand-in-hand with your team to keep the momentum going beyond sprint week and help you distill the learnings into concrete next steps.

Design Sprint Agenda

Monday

Monday is the day to get your team on the same page and begin leveraging the unique perspectives you have in the room. You start with the end in mind and agree to a long-term goal. You visualize the information in your head and interview experts to gather as much information as possible. You pick a very defined target, a problem you can get your arms around in just one week.

Tuesday

Tuesday is about inspiration and ideation. You draw from experiences you love and explore how you might apply them to the problem at hand. The afternoon is spent sketching potential solutions using a four-step process that emphasizes critical thinking and leads to better ideas.

Wednesday

Wednesday is all about decision-making. You review all the proposed solutions, vote on the aspects you like best, and decide which ideas have the best chance of achieving your long-term goal. From there, you decide what you want to prototype and make a plan, storyboard style.

Thursday

On Thursday, you fake it. You turn your storyboard into a prototype customers can interact with and respond to. You also line up all the details for a jam-packed day with customers.

Friday

By Friday you’ve accomplished a lot – you have a working prototype and you are ready to get it in front of customers. You interview customers, watch them interact with your prototype in a makeshift prototyping lab, and capture the learnings as a team. By the end of the day, you will have enough feedback to make a decision about what to do next. And yes, we can help with that process as well!

If you have a critical business process, product or model you want to explore further, the Google Design Sprint is a great option. Contact us to learn more!

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